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Where have all the creatives gone?
An inquiry into the state of creative business and a perceived decline in curiosity among young creatives.
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désirée bambynek
Lessons in launching new things
What over a decade of building and operationalizing new business initiatives taught me about change.
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désirée bambynek
14:55

May 2024

Reframing digital's role in the marketing toolkit
What a more comprehensive engagement formula might look like.
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désirée bambynek
Thoughts on cultivating my professional persona
What good is my personal website, my instagram, or even my career narrative? A critical inventory.
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désirée bambynek
16:49

March 2024

Algorithms — Possibility or prison
Reconciling feeding the beast and preserving my anonymity; with resources to spark thoughts of your own
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désirée bambynek

February 2024

Marketing as a collective effort
A few ideas on bridging creativity and data across the organization
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désirée bambynek

January 2024

It's 2024 and time to be honest with ourselves
Thoughts on yet another chance to make things happen.
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désirée bambynek

December 2023

Workplace vibes matter
Because our workplaces contribute to making great work possible.
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désirée bambynek
16:10

November 2023

Thoughts on the current AI narrative
The debacle, the potential, and the slow change ahead.
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désirée bambynek
Experts don't sell shoes
How expert positioning follows a different marketing playbook.
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désirée bambynek
17:42
What if the customer were the hero
Real customer-driven business is still a rare breed.
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désirée bambynek
Strategic trendspotting: Making career and business moves
Why trends are hints at new opportunities, how to evaluate which ones are worth pursuing, and how to make a trend work for you.
 • 
désirée bambynek
21:42
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